Custom Comfort Mattress Brand Strategy, Marketing & Advertising

Consumer Brand Strategy, Marketing & Advertising

Custom Comfort Mattress, a trustworthy manufacturer and transparent retailer of handcrafted, all-natural, luxury mattresses, struggled to compete in an industry known for its dishonest and intentionally confusing messages, and too-good-to-be-true deals. Previously known as the “David and Goliath Mattress Company” Evo Strategies developed foundational messaging centered around their values-based culture, a strategic plan of attack, and high-quality print and digital marketing and advertising materials to help this family-owned company increase its revenue without selling its soul.

Client:Custom Comfort Mattress
Mediums:Brand Architecture, Marketing Strategy, Landing Page, Print Advertisement, Blog, Social Media, Pay-Per-Click Advertising
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